Colourspec's online marketing campaigns will help your business succeed on the internet by harnessing the power of new media, whilst working in tandem with your existing marketing strategy.

Here is a small selection of the most popular ways of promoting your website. Please contact us for further details.

Search Engines
Search Engines will be one of the major sources of traffic to your website. We have wide-ranging experience in obtaining high rankings with the major search engines. The criteria search engines use to decide who will top the list is constantly evolving. Our 'search engineers' keep up to date with the latest developments to ensure that your website achieves its maximum potential.

Pay for Listings
More and more search engines are now offering premium services for an enhanced listing on their directory. We are always up to speed with the latest releases to the market and will provide advice on which options are most appropriate for your business.

Links
Reciprocal links from relevant websites are an excellent way of generating high quality traffic. Not only will you benefit from 'click throughs' from other websites, you will also be viewed more favourably by other major search engines. A links page could be included within your site and if required we are able to obtain links on your behalf.

Email Shots
E-shots are a great way to keep in touch with your customers. However, "spam" email is becoming one of the most contentious issues on the Internet today. Our 'E-shot' service includes advice and guidance on acceptable use, the design of high impact emails and distribution to your customers.